New Direction Incorporation established in 1975, with the main aim and motive to provide quality, efficiency and on time delivery. Our items includes Brass art wares, Aluminum art wares, E.P.N.S wares, tableware, decorative items, Nautical items, all types of Bells, Chrome plated Tea-Pots 2cc to 16 cc, Ship Bells, Hand Bells, Railroad Bells, Sand Timers, Sextants, Sundial Compasses, Burton Compasses, Telescopes, Divers Helmets, Warriors Armors, Body Armors, Helmets, Magnifying Glasses, Ship Lamp, Ship Lanterns, Chrome plated Coffee pots from 6cc to 16cc, Leather animals, Wooden art wares, Arabian Scarves and Stoles and all other Indian handicrafts.

We are equipped with innovative machines for manufacturing an unparalleled range of products. Our quality control facility is loaded with equipment for checking the quality of the manufactured products. We have a spacious warehousefor storing of bulk orders in an arranged way. Our packaging facility has enabled us to ensure safety products over long distances of transportation. We are a reputed name in the industry for timely delivery of orders owing to our wide transportation network. We have a recognized clientele, which is based across the globe.

We have in-house sample developing facility which keeps our privacy. We always keep developing new items as per our client's' requirement from time to time. This is also our policy not to sale same product to two people in same country or region.

New Direction Incorporation is a renowned manufacturer and exporter of Brass art wares, Aluminium art wares, E.P.N.S wares, tableware, decorative items, Wall Hooks , Coat Stands , Shoe Racks , Hat Racks , Lanterns , Vases , Planters , Nautical items, all types of Bells, Chrome plated Tea-Pots 2cc to 16 cc, Ship Bells, Hand Bells, Railroad Bells, Sand Timers, Sextants, Sundial Compasses, Burton Compasses, Telescopes, Divers Helmets, Warriors Armors, Body Armors, Helmets, Magnifying Glasses, Ship Lamp, Ship Lanterns, Chrome plated Coffee pots from 6cc to 16cc, Leather animals, Wooden art wares, Arabian Scarves and Stoles and all other Indian handicrafts.

When it comes to metal we can reach from the kitchens of your homes to the hearts of your loved ones. We cater from the bed to the bath. We speciaize in brass, iron, aluminium, EPNS, wooden, glass art ware and handicrafts and other gift wares & decorative items for all occasion, holidays and seasons. Be it Eid, Ramadan, Christmas, Hanukah, Halloween, Easter, Valentine's, Spring, Fall, Winter. We can do it all from the most ornate kind of work to the most simple and modern work.

We have in house designing and fabricating facility to design any item as per given designs and dimensions of our valued clients. We produce excellent quality of products at very reasonable prices.

We are enjoying cordial business relations with our clients for as old as 15 years. Our motto is absolute satisfaction of the clients in all respect be it quality, price, delivery time etc. We look forward to an opportunity to serve at our best.

Our Expertise

We specialize in customizing our products and designing them as per the clients' requirement. We excel in configuring our products with precision, using authentic and food grade material. In addition, our products are available in different varieties of finish like matte / gloss, embossed / plain as per the requirement of our clients.

Our Strengths Quality

In an attempt to provide the best quality products to our customers, we continuously improve our manufacturing facilities and technology. We ensure that the products are durable and of premium quality. The quality of our products meets the international standards and we undergo continuous quality management to bring out international standard products in attractive designs and at competitive prices. 

Innovation

With extensive research and development, we strive to come up with new product range. We keep ourselves abreast with the latest developments in our field and endeavour to integrate them with our system. Innovation has always been a key factor for the worldwide acceptance of our products.

Customization

Our manufacturing capabilities and high levels of engineering expertise enable us to develop products in accordance with the specifications provided by our customers. We welcome designs and specifications from our esteemed clients to produce the exact replica of the desired product.

Q: How can we get sample to test quality before placing larger order?

Ans: We are glad to inform that Our Sample department can dispatch free sample/samples to check the quality on customer DHL/FedEx/UPS/TNT account.

Q: What is the normal lead time?

Ans: For stock items, we will send goods to you within 10-15 days after receiving your payment.

For customized products, the delivery time is 50-60 days  after receiving your payment. That is dependent on the total quantity required.

Q: What is your shipping terms?

Ans: We can arrange shipment by sea or by air according to your requirement.We will help you to choose the best efficient shipping way according to your detailed requirements.

Q: How do you control the quality?

Ans: We do quality testing before starting the bulk production. Also, there is stricy quality control system in place to ensure good quality to the client. Also, we always request our customers to inspect the goods before shipping.

Q:  How to proceed with the order if I have logo to print?

 A: First, we will prepare artwork for visual confirmation, and next we will produce a real sample for your second confirmation. If sample is ok, finally we will go to mass production.